Job description
Job Responsibilities:
1. Experience or resources in operating channels in Hong Kong, Macau, Taiwan, or Malaysia is a plus.
2. Responsible for expanding and managing user growth channels globally, including but not limited to KOLs, communities, partnerships, and media;
3. Plan and execute channel-side activities, collaborating with marketing and product departments to drive user growth;
4. Establish and maintain channel partnerships, conducting business negotiations and liaising with partners;
5. Conduct in-depth analysis of channel data, evaluate ROI, and continuously optimize channel strategies;
6. Liaise with local market teams to develop differentiated growth strategies.
Job Requirements:
1. Bachelor's degree or above, preferably in marketing, economics, or data analysis;
2. 3+ years of experience in channel operations or growth in the cryptocurrency industry or internet platforms;
3. Familiarity with channel characteristics and growth strategies in multiple international markets, and experience in multilingual promotion is a plus;
4. Strong data analysis skills, proficient in using tools such as Excel/SQL/Tableau;
5. Excellent communication, coordination, and project management skills, and results-oriented.