Job description
Job Responsibilities:
Responsible for identifying and connecting with Chinese KOL resources that have an influence on contract trading, promoting their participation in platform contract product promotion and collaboration;
Communicate the platform's contract commission policy, promotion plans, and event content with KOLs, and assist them in successfully launching and operating;
Plan and execute KOL promotion projects related to contracts, including contract challenge competitions, commission incentives, co-branded events, etc.;
Analyze the promotional effectiveness of different KOLs (registration volume, active trading volume, contract trading amount, commission costs, etc.) and regularly optimize collaboration strategies;
Maintain cooperative relationships, enhance KOL engagement and platform loyalty, and establish long-term cooperation mechanisms;
Participate in formulating and improving contract promotion policies and KOL collaboration processes, collaborating with operations and risk control departments to ensure compliance.
Job Requirements:
Experience in business development or marketing promotion in the Crypto/CEX industry, familiar with contract trading mechanisms, with relevant resources preferred;
Experience in KOL expansion and collaboration, understanding KOL ecology and operational models;
Possess data analysis awareness, able to assess KOL effectiveness based on data and provide optimization suggestions;
Fluent in Chinese, with cross-cultural communication and negotiation skills;
Preferably Chinese individuals from Chinese-speaking regions.