Job description
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Responsibilities
- Identify and expand resources of KOLs / influencers / communities / project parties and other potential partners, promoting user growth for MEXC in the market through multi-channel cooperation.
- Represent MEXC in maintaining long-term stable cooperative relationships with KOLs and marketing channels, enhancing brand influence and depth of cooperation.
- Responsible for the execution and implementation of KOL marketing strategies, tracking and analyzing channel cooperation effectiveness, and continuously optimizing strategies based on data feedback to achieve the best ROI.
- Continuously monitor local and global industry development trends, competitor dynamics, and formulate corresponding market strategies and response plans.
Requirements
- Understand the global and local cryptocurrency markets, with a certain level of industry awareness and judgment ability.
- Familiarity with mainstream crypto community platforms such as Telegram and Twitter is preferred.
- Strong internal and external communication skills, able to solve problems efficiently, strong learning ability, and willingness to continue learning.
- Maintain sensitivity to industry and competitor developments, with good insight and analytical skills.
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