Job description
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Responsibilities:
Responsible for expanding and establishing relationships with local KOLs and other potential partners in the Hong Kong/Taiwan market, driving user growth for MEXC through channel cooperation.
As a brand representative of MEXC, maintain long-term cooperative relationships with KOLs, media, and various marketing channels to ensure stable and sustainable development of partnerships.
Execute and track KOL marketing strategies and cooperation effectiveness, analyze channel cooperation data performance, and continuously optimize cooperation plans to achieve the best results and return on investment.
Continuously monitor local cryptocurrency industry dynamics and competitor situations in Hong Kong/Taiwan, and formulate corresponding market strategies.
Requirements:
1-2 years of relevant work experience in business development (BD) for cryptocurrency exchanges.
Familiar with the cryptocurrency market and have a certain understanding of the industry ecosystem.
Familiar with the Hong Kong/Taiwan market, with local industry resources preferred.
Possess good communication skills in both Chinese and English, fluent in Mandarin and English.
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